Visibility Measurement

A table invites debate. A map ends it.

A forty-nine row ranking table opens nobody's eyes. Put the same data on a map and you don't need to explain that the east side is red — it's visible.

What it's for

The question this answers

Shows the gap without explaining it

Colour reads faster than a number. It lands in one slide in a meeting.

Puts competitors on the same map

Your own location and the businesses outranking you are pinned on the same map.

Every point is clickable

Click a cell and you see exactly who appeared above you at that point.

How it works

Three steps

  1. 1

    Scan results land on the map

    Each grid point takes the colour of your rank there. No separate step is needed.

  2. 2

    The colour scale represents rank

    Top 3 green, mid positions amber, lower positions and points where you don't appear red.

  3. 3

    Drill into a cell

    Each point holds the list of businesses returned for that search and your position in it.

What you get

The map itself goes straight into the report and the PDF export.

  • Colour-coded grid with your business location
  • Competitor locations pinned on the map
  • A per-point ranking list you can open

Who it's for

Agencies presenting to clients

The shortest way to explain the situation to a non-technical business owner.

Who it's for

Businesses serving an area

The map tells you which neighbourhood deserves the ad budget.

FAQ

Questions we get

What does a red area mean?

That you don't appear near the top for a search made from that point. The cause isn't always the same: distance, category match, or a stronger competitor in that area.

Does the map cost extra credits?

No. The heatmap is a visualisation of a scan that already ran; it doesn't perform new measurements.

Can I compare two scans?

You can open scans for the same business and keyword and compare them. For the comparison to mean anything, the grid and radius must match.

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